The Veterinarian Entrepreneur
Turn your veterinary degree into an exponential startup.
You know the animal —from the herd to the pet, from the lab to the clinic— in ways no engineer could learn in years. This manual teaches you to turn that knowledge —your decisive advantage— into a company that scales with AI, without hiring an army.
191 pages · 6×9″ · 11 chapters · Sergio Armando Cortina Egea, DVM & lawyer · Bernardo José Cortina Ceballos, PhD
Who it's for
From the barn to the clinic, from the lab to the hive: this is for you.
Before you choose between the clinic, the slaughterhouse, or government, learn a path almost no one teaches you in school.
Tired of trading hours for dollars. Your knowledge —from the herd to the pet, from the lab to the clinic— is the scarcest raw material of the AI era.
Whoever trains veterinarians or makes a living off the land: the map of where the profession is headed and how to turn know-how into a company.
What's inside
Eleven chapters: from mindset to action.
It's not motivational theory: it's a map with real cases, the math that actually adds up, and honest data.
Why your ceiling is your vision, not your resources: the linear cow and the Petri dish.
Stop being a price-taker: the one non-negotiable rule of the book.
Find the opportunity in your field —and why the exponential leap lives in shared data—.
Prove someone pays before you build: the Wizard of Oz and the Mom Test.
The asset can be made of atoms or of bits, solo or as a team.
Dig the moat: physical, digital, brand, or data —and the network effect—.
Choose your model —rocket or profitable niche— and how to fund it (the SAS, the SAPI, capital).
The Tomography Method: successes, pivots, and one failure, layer by layer, and where you can play.
The niche where your domain is unbeatable: beachheads and the filter framework.
The cracks a skeptic would find in your project, with an answer for each one.
Your method is already in motion; your first move is Monday.
Try the book without buying it
Resources and tools, free.
The validation canvas and the five-step checklist, ready to download and print. The book's templates, free.
See the resources →The engine of the SEE chapter: your costs rise in a straight line (∝ n), but the value of a network rises as the square (∝ n², Metcalfe's Law). Move it and watch them pull apart.
Open the visualizer →The cracks a skeptic would find in your project —with the honest answer for each one—. The objections chapter, interactive.
See the objections →Who writes it
Field authority, not office smoke.
Veterinarian and animal scientist, and professor of Livestock Production Systems at the FMVZ of the Universidad Veracruzana. Nearly half a century training veterinarians in the tropics —the domain authority that makes every page credible—.
Biologist and doctor of science; founder of technology-based companies (MiGaceta, AI models). He translates the knowledge of the field into the language of exponential startups.
The closing
The last chapter pushes you farther than you think possible.
From your own home ground and your biology toward the market no one is serving yet —because it takes your clinical eye to see it—: the book closes by opening a frontier with no ceiling, your own blue ocean. No smoke: every figure with its source, every objection with its answer. The only limit is the one your vision sets.
The future is now.
We'll send you a chapter of the book and the resources to start validating your idea this week. And, if you want, let's talk: the goal of all this is for you to build.
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